Industrial Reboot – Lottery 101 – ENCORE

“Cannot get Muhammad to the mountain? Take the mountain to Muhammad.”

This vivid saying portrays the heavy-lifting involved with bringing  two parties together. Sometimes, instead of bringing Party A to Place B, we have to bring Place B to Party A. This is the entire business model of the Pizza Delivery business. The end result is the same, a completed commercial transaction.

This same trend is happening in the Gaming (Gambling) industry. Rather than waiting for people to come to casinos, the gaming operators are bringing “games of chance” to the people, in alternate places where they might be. There is a consistent new practice around the North American sports landscape: bring Lottery-Raffle operations to Sports Fans – some sports teams are even selling 50/50 Raffle tickets online. This constitutes an industrial reboot!

Look at how this 50/50 Raffle program in Phoenix, Arizona is portrayed:

During each home game, the Arizona Diamondbacks Foundation draws a raffle ticket in which half of that night’s jackpot goes to one lucky fan and the other half benefits the Arizona Diamondbacks Foundation. The winner is announced at the end of the seventh inning and posted online at dbacks.com/5050raffle. FOX Sports Arizona will also promote during home game broadcasts to direct fans to purchase raffle tickets online, update the jackpot total and announce the winning ticket number on the “D-backs Live” post-game show.
Source: Retrieved July 24, 2018 from: https://www.foxsports.com/arizona/story/d-backs-50-50-raffle-tickets-now-available-online-for-purchase-by-television-audience-080717

Sometimes the purse gets VERY LARGE. Consider this example from Canada:

CFL fans hit record 50-50 jackpot worth $345K at Eskimos game
Two Canadian Football League fans claimed the largest 50-50 jackpot in North American sports history on Tuesday.

Quentin and Samantha Ebertz bought $20 worth of tickets for the sports raffle at Friday night’s Edmonton Eskimos game and walked away with a $345,160 ($435,919.50 Canadian) prize.

“It’s truly jaw-dropping and tax-free,” said Eskimos president and CEO Len Rhodes, referring to the fact that Canadian citizens don’t have to pay taxes on lottery winnings.

Source
: Posted July 18, 2017; retrieved July 23, 2018 from: http://www.espn.com/chalk/story/_/id/20098316/cfl-fans-win-345k-50-50-raffle-jackpot-edmonton-eskimos-game

The promoters behind the book Go Lean…Caribbean have come to the US City of Miami, Florida to observe-and-report on this bustling Metropolitan community – filled with Caribbean Diaspora.

We have noticed this same Lottery-Raffle trend in the sport venues here in the Greater Miami area:

Miami Dolphins NFL Football Miami Dolphins Foundation 50/50 Raffle
Miami Marlins MLB Baseball Marlins Foundation 50/50 Raffle
Florida Panthers NHL Hockey Florida Panther Foundation
Homestead Miami Speedway NASCAR Racing 50/50 NASCAR Foundation Raffle

This Sports-Lottery practice and the South Florida experience gives the Caribbean a lesson-learned that we must apply:

Bring Lottery-Raffles to visitors (tourists).
Bring the jobs to the people!

There is the urgent need to reboot the industrial landscape to create more jobs. We need a new economic landscape in our region because the current one is in shambles! This is due to the primary driver in the region – Tourism – being under assault; more and more visitors shift from stay-overs to cruise arrivals. So this means less economic impact to the local markets. As a region, we must reboot our industrial landscape and add more job-creating options.

Why not bring the “mountain to Muhammad” with … lotteries and raffles, right to the hotel resorts and cruise ports.

Boom, Bang, Bingo! Well, not bingo, rather a raffle.

The book Go Lean…Caribbean – published in November 2013 and available for download now – asserts that the business model of Lotteries could have a place in the Caribbean economic landscape. They can harness a lot of jobs. This book presents a roadmap to elevate the economic engines in Caribbean society and projects that 2,500 new direct jobs can be created with strategic endeavors for the Lottery industry; as follows:

The direct jobs relate to installing, maintaining merchant network & administrative staff.

Even more indirect jobs – 9,375 at a 3.75-to-1 multiplier rate – can be created.  This is how the industrial landscape of the Caribbean region can be rebooted, by doubling-down on the gaming interest of Caribbean tourists – most visitors are from North America and thusly familiar with the Sport-Venue Lottery-Raffles.

Rebooting our industrial landscape and adding more jobs has been a consistent theme this month (July 2018; though this effort started in earnest in 2017). This commentary has previously identified a number of different industries that can be rebooted under this Go Lean roadmap. See the list of previous submissions on Industrial Reboots here:

  1. Industrial RebootsFerries 101 – Published June 27, 2017
  2. Industrial RebootsPrisons 101 – Published October 4, 2017
  3. Industrial RebootsPipeline 101 – Published October 5, 2017
  4. Industrial RebootsFrozen Foods 101 – Published October 6, 2017
  5. Industrial RebootsCall Centers 101 – Published July 2, 2018
  6. Industrial RebootsPrefab Housing 101 – Published July 14, 2018
  7. Industrial RebootsTrauma 101 – Published July 18, 2018
  8. Industrial RebootsAuto-making 101 – Published July 19, 2018
  9. Industrial RebootsShipbuilding 101 – Published July 20, 2018
  10. Industrial RebootsFisheries 101 – Published – July 23, 2018
  11. Industrial Reboots – Lotteries 101 – Published Today – July 24, 2018

This commentary considers the basics of the Lottery industry and how it can harness many jobs if we reboot our industrial landscape to foster this opportunity. There is no need for a new commentary; this subject had already been elaborated upon in a previous Go Lean commentary from February 20, 2018. That submission is hereby Encored here:

————————————————-
Go Lean Commentary – Leading with Money Matters – Lottery Hopes and Dreams

There is no doubt that gambling is a bad vice, but can a little gaming be tolerated in society?

There are parallels:

  • There is no doubt that alcoholism is vice-full,  but can social consumption be tolerated in society?
  • There is no doubt tobacco smoking is a dangerous habit, but can some cigarette or the world’s best cigars be good for Caribbean society?

Gambling, mildly permitted can be tolerated and even beneficial for society. Think State Lotteries …

When the jackpot gets huge – millions, tens of millions, hundreds of millions – a lottery can inspire Hope and Dreams. It can even lead people, influence them, steer them to do and act accordingly. Yes, the Hope and Dreams of a Lottery Jackpot, like all other Money Matters, can lead people to a new destination.

Let’s use this power to inspire good, as in Hope and Dreams for our society. Consider this American model; see article here:

Title: Powerball and Mega Millions: What you need to know

By: Chris Sims and Channing King, IndyStar

The Mega Millions and Powerball jackpots now total more than $950 million combined after Wednesday’s drawing failed to produce a winner.

And this stretch is the first time that both multi-state lottery grand prizes have been at more than $400 million each. That makes Saturday’s Powerball $550 million jackpot potentially the eighth largest lottery prize ever and Friday’s Mega Millions $418 million pot potentially the 16th largest lottery prize.

The winning numbers for Wednesday night’s Powerball drawing were 2, 18, 37, 39, 42 and the Powerball was 12. The Power Play number was 3.

Wednesday’s Powerball jackpot worth $460 million was the game’s seventh largest and 10th largest for all lottery games in the United States, according to Dennis Rosebrough, public relations director for the Hoosier Lottery.

► Jan. 3: No one wins Powerball, Mega Millions drawings
► Jan. 2: Happier new year: $800 million in jackpots await lucky winners
► Dec. 31: Will you hit it rich in 2018 with soaring lottery jackpots?

Tuesday’s Mega Millions drawing would have netted a winner $361 million jackpot.

Here’s what you need to know if you play Powerball or Mega Millions:

What is a winning ticket worth?

The Powerball jackpot now stands at $550 million for Saturday’s drawing, payable in 30 annual installments, with a one-time cash option of $347.9 million before taxes.

The Mega Millions grand prize is $418 million for Friday night’s drawing with a cash value of $261 million before taxes.

► Dec. 30: What to do if you win the lottery in 2018
► Nov. 16: North Carolina woman wins lottery twice in one day

No matter how a winner chooses to go, lottery prizes that hefty are taxed as ordinary income and put a winner in the highest tax bracket. So that’s $128.7 million for the feds right off the top of that Powerball lump sum, not counting state and local taxes.

One benefit of winning now vs. last year: The new federal tax cut will allow the winner of Saturday’s Powerball jackpot who chooses the one-time cash option to keep about $9 million more for himself.

When are the drawings? 

Powerball numbers are drawn at 10:59 p.m. ET every Wednesday and Saturday. Mega Millions numbers are drawn at 11 p.m. every Tuesday and Friday.

Find out where to watch the drawings on your local TV station by heading to your state lottery’s webpage. (Sorry, Alabama, Alaska, Hawaii, Mississippi, Nevada and Utah; you can’t play unless you cross state lines.)

If you’d rather look online, Powerball’s drawing is streamed here; some websites offer live streaming video of Mega Millions drawings, and Mega Millions’ official YouTubechannel posts its video soon after the live event.

Odds of winning

The odds of buying a winning Powerball ticket are 1 in 25. The odds of hitting the jackpot are 1 in more than 292 million. The odds of becoming a millionaire by matching five numbers is 1 in more than 11.5 million.

Mega Millions’ odds of winning overall are a little better at 1 in 24. However, the odds of winning the grand prize are 1 in more than 302.5 million. A shot at matching five numbers for a $1 million is 1 in more than 12.5.

You have a better chance of achieving sainthood than winning either grand prize, 1 in 20 million, according to Gregory Baer, author of Life: The Odds.

How much does it cost to play?

Powerball and Mega Millions tickets sell for $2 each.

Powerball players can add Power Play for an extra $1 per ticket for a chance to multiply a non-jackpot prize up to five times.

Mega Millions players can purchase the Megaplier for an extra $1 a ticket for a chance to multiply a non-jackpot prize up to five times.

If you win …

Rosebrough recommends that players sign and secure their ticket. Winners should call the number on the back of their ticket when they are ready to claim their prize.

“First, you should pause and take a deep breath,” Rosebrough said. “Then, our experience with past winners says you should consult with some experts whether they be accounting, legal or whatever if you have a major prize.”

Rosenbrough has been impressed with most Indiana winners. Most have had a plan in place before they attempt to receive the money.

How long before you get paid?

Both Powerball and Mega Millions officials transfer the money from a central depository of all districts selling tickets — that includes 44 states, the District of Columbia, Puerto Rico and the U.S. Virgin Islands for Powerball; Mega Millions sells in all of those places except Puerto Rico — to respective state lotteries within 24 to 48 hours, Rosenbrough said.

However, the transfer sometimes can take longer because of things such as long holiday weekends.

Follow Chris Sims and Channing King on Twitter: @ChrisFSims and @ChanningKing

Source: USA Today Newspaper Website – Published, Jan. 4, 2018; retrieved February 20, 2018 from: https://www.usatoday.com/story/money/nation-now/2018/01/04/powerball-mega-millions-need-know/1002979001/

As related in the foregoing, this discussion does have a Caribbean footprint, as Powerball is featured in Puerto Rico and the U.S. Virgin Islands; though ‘Mega Millions’ sells only in the Virgin Island. So our Caribbean people can have lottery hopes and dreams.

Here’s to the losers , bless them all – Song by legendary crooner Frank Sinatra

Everybody will lose at these games, except one of two persons … maybe.

VIDEO – Why you wouldn’t win the lottery – https://www.usatoday.com/videos/money/2018/01/03/why-you-wont-win-lottery/109119580/

Posted January 3, 2018 – The odds of winning the Mega Millions jackpot are 1 in more than 302 million. You have a better chance at all these other extraordinary things. USA TODAY

Add among the list of losers: existing gaming establishments – Atlantic City, New Jersey is now a failing business model – horse racing and dog racing tracks, Jai Lai frontons and other pari-mutuels. There are only limited casino models that now work, mostly regional establishments – think Las Vegas, Mohegan Sun in Connecticut, etc. – with abundant entertainment options. Even in the Caribbean, more and more casino resort amenities are failing to lure guests and gamers.

Yes, the lottery eco-system spins many losers, but there are winners too: the State Governments and their designated beneficiaries. In some states, like Florida, the State Legislature guaranteed in statues that all monies – after prizes and overhead expenses – will go to education. Other states supplement education with other causes, like Elder-Care in Pennsylvania.

The foregoing news article and VIDEO aligns with the book Go Lean…Caribbean, which calls for the elevation of Caribbean economics. The book clearly states that gambling is a losing proposition, but concedes to the economic realities: if people will spend their money on gambling, then the structures should be put in place to limit and regulate these activities – see the Appendix below – this will minimize the vice-full effects on society and maximize the returns to the Greater Good. (This Greater Good was defined by Philosopher Jeremy Bentham – lived from 1748 to 1832 – as the “greatest good to the greatest number of people which is the measure of right and wrong”.

This commentary is the final part, 5 of 5 in a series from the movement behind the book Go Lean … Caribbean in consideration of Money Matters for leading the Caribbean down a different path from their status quo. The other commentaries in the series are cataloged as follows:

  1. Leading with Money Matters: Follow the Jobs
  2. Leading with Money Matters: Competing for New Industries
  3. Leading with Money Matters: Almighty Dollar
  4. Leading with Money Matters: As Goes Housing, Goes the Market
  5. Leading with Money Matters: Lottery Hopes and Dreams

All of these commentaries relate to “how” the stewards for a new Caribbean can persuade the region stakeholders to follow this empowerment roadmap for the region. The series has already establish that if we “dangle money in front of our subjects”, they will respond and react. Now, imagine dangling a big Lottery Jackpot – millions, tens of millions, hundreds of millions.

The book Go Lean… Caribbean, serves as a roadmap for the introduction and implementation of the technocratic Caribbean Union Trade Federation (CU) with the charter to effectuate change in the region with these 3 prime directives:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion and create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines and marshal against economic crimes.
  • Improve Caribbean governance to support these engines.

Early in the book, the responsibility to monitor, manage, and mitigate the risks and threats on Caribbean societal engines were identified as an important function for the CU. The plan therefore includes provisions for a regional lottery, even declaring the possibility of 2,500 direct new jobs from the ventures (installing, maintaining merchant network & administrative staff). The opening Declaration of Interdependence (Pages 13) stressed this model:

xxvi.  Whereas the Caribbean region must have new jobs to empower the engines of the economy and create the income sources for prosperity, and encourage the next generation to forge their dreams right at home, the Federation must therefore foster the development of new industries… In addition, the Federation must invigorate the enterprises related to existing industries like tourism, fisheries and lotteries – impacting the region with more jobs.

This commentary have previously looked at the vices of society – marijuana, cigars and rum – and prepared sober plans for managing change, risks and threats to Caribbean society. Consider this sample of earlier Go Lean blogs:

http://www.goleancaribbean.com/blog/?p=13882 Lessons Learned from Managing Marijuana Laws in California
http://www.goleancaribbean.com/blog/?p=12703 Lessons from Colorado: Legalized Marijuana – Heavy-lifting!
http://www.goleancaribbean.com/blog/?p=9646 ‘Time to Go’ – American Vices. Don’t Follow!
http://www.goleancaribbean.com/blog/?p=6680 Vegas Casinos Place Bets on Video Games
http://www.goleancaribbean.com/blog/?p=2887 Caribbean community must work together to address rum subsidies
http://www.goleancaribbean.com/blog/?p=1847 Caribbean Cigars – Declared “Among the best in the world”
http://www.goleancaribbean.com/blog/?p=1386 Marijuana in Jamaica – Puff Peace

The Go Lean book provides 370 pages of detailed instructions regarding the community ethos needed to effect change and empowerment in the societal engines. Lotteries will create a stark contrast for member-states to reconcile. In the past,they told their citizens to work hard, live a clean life and they will prosper where planted in the Caribbean region. Now the message changes to “Buy a Ticket; Get Rich Quick”. This transformation requires the right messaging, plus the executions of the required strategies, tactics, implementations and advocacies to shepherd these societal engines. One particular advocacy in the book relates directly to a regional lottery (Page 213); consider some of the specific plans, excerpts and headlines from that advocacy in the book:

10 Ways to Impact the Lottery

1 Lean-in for the Caribbean Single Market
This treaty allows for the unification of the region into one market, thereby expanding to an economy of 26 countries, 42 million people and a GDP of over $800 Billion (per 2010). The Trade Federation will function as a government “proxy”, a multi-national corporation to deliver the services for an integrated administration. The CU will generate revenues from its own sources, like a lottery, by developing and harvesting regional eco-systems for efforts too big for just one state. The CU is also the sole authority for Self Governing Entities, bordered sites, where lottery tickets can be sold & cashed.
2 Caribbean Dollars Only

The CU Lottery will transact in Caribbean Dollars, not US dollars, UK pounds nor Euros. This way the financial benefit and economic multiplier remains in the region. Consider this UK model: 12% of revenue proceeds go to the State Government, 5% goes to lottery retailers, 4% to Lottery operations, and the remainder (over 50%) paid out in winnings.

3 Powerball / Mega-Millions Models – where even the Retailers share in the Winnings

The CU will model the Caribbean Regional Lottery after the American examples of Powerball and Mega-Millions. These multi-state systems have melded ideally with state counterparts, by incentivizing more gaming due to extra large jackpots tied to more players. Most people, gamblers or not, have no qualms wagering $1-to-$2 on “surreal” jackpots.

4 Education as a Beneficiary

A lottery will be a “tough sell”, unless it’s for the greater good. Education as the beneficiary is the “winning” argument that has worked in some jurisdiction. In fact, in Florida, the Lottery Referendum failed to win majority support many times, until it was aligned with the state’s educational initiatives. Then it passed…overwhelmingly.

5 Elder-Care as a Beneficiary

Not everyone in a jurisdiction, (childless/empty-nesters), care about educational benefits. Pennsylvania-USA aligned their lottery operations to benefit Elder-Care. This too, is a winning inducement, as everyone hopes to be old someday.

6 Cooperation with National Lotteries

The CU’s Lottery will co-exist with State Lotteries, by not deploying CU scratchcard games. Jamaica, Trinidad, Aruba and St. Lucia have successful programs; the US Virgin Islands and Puerto Rico have US Dollar lotteries plus Powerball / Mega-Millions. The USVI Lottery is also a member of an existing small Caribbean Lottery with other islands, such as Sint Maarten, Saint Kitts and Nevis, and Barbados. The CU Lottery will assimilate this current regional effort.

7 Hurricane Risk Reinsurance Fund Merchant Network and Online Presence
8 Diaspora Purchasing
9 Prize: Annuity Pay-outs

Like most lotteries, the CU’s option will award large prizes as 20-year annuities, with no inheritance benefits. This approach allows more funds to be immediately applied to lotteries beneficiaries and promotes the CU’s capital markets.

10 Prize: Lump-Sum Pay-outs
Like most lotteries, the CU will also allow prize winners to take an immediate pay-out rather than elect the 20-year annuity. The rules of NPV (Net Present Value) apply, so the lump-sum payout averages 45 – 60% of the jackpot.

This Go Lean/CU roadmap is not advocating the abandonment of wholesome industrial values. No, in fact the regional government will actually message against gambling, even lotteries. But if people will still consume – and they do – then i is pragmatic to facilitate the consumption of lotteries and tax the revenues… and benefit the people (education, Elder-Care, etc.).

The Caribbean can be a better place to live, work and play; play will include lotteries. Our goal remains: to be the best address on the planet. This is not a lottery fantasy with long odds. No, while effectively leading with Money Matters, change can be fostered in the Caribbean homeland. This roadmap is conceivable, believable and achievable. 🙂

We urge everyone to lean-in to this vision.

Download the book Go Lean … Caribbean – now!

Sign the petition to lean-in for this roadmap for the Caribbean Union Trade Federation.

————

Appendix – The Bottom Line on Gambling

Gambling is a major international commercial activity, with the legal gambling market totaling an estimated US$335 billion in 2009. Religious perspectives on gambling have been mixed. The Catholic Church holds the position that there is no moral impediment to gambling, so long as it is fair, all bettors have a reasonable chance of winning, there is no fraud involved, and the parties involved do not have actual knowledge of the outcome of the bet. [Catholic Churches are notorious for BINGO fundraisers].

Gambling has often been seen as having social consequences. For these social and religious reasons, most legal jurisdictions limit [and regulate] gambling. Such regulation generally leads to gambling tourism and illegal gambling in areas where it is not allowed. The involvement of governments, through regulation and taxation, has led to close connections between many governments and gaming firms, where legal gambling provides significant government revenues.

Studies show that though many people participate in gambling as a form of recreation or even as a means to gain an income, gambling, like any behavior which involves variation in brain chemistry, can become harmful, psychologically addictive.

Online gambling, also known as Internet gambling, is a general term for gambling using the Internet. In 1994 the Caribbean nation of Antigua and Barbuda passed the Free Trade & Processing act, allowing licenses to be granted to organizations applying to open online casinos. [The practice continues, even fighting and winning legal bouts at the WTO against the US].

Many of the companies operating out of Antigua are publicly traded on various stock exchanges, specifically the London Stock Exchange. Antigua has met British regulatory standards and has been added to the UK’s “white list”, which allows licensed Antiguan companies to advertise in the UK. By 2001, the estimated number of people who had participated in online gambling rose to 8 million and the growth continued, despite legislation and lawsuit challenges to online gambling. By 2008, estimates for worldwide online gambling revenue were at $21 billion. Most lotteries are run by governments and are heavily protected from competition due to their ability to generate large taxable cash flows. The first online lotteries were run by private companies but these stop trading as governments passed new laws giving themselves and their own lotteries greater protection. Government controlled lotteries now offer their games online, as with the UK National Lottery.

References:

Source: Book Go Lean…Caribbean Page 213

 

 

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