Go Lean Commentary
The sports world is all abuzz this weekend: World Cup in Brazil, NBA Finals, US Open Golf tournament, and the NCAA College World Series (CWS) baseball championship tournament.
This last event, CWS, is the subject of this blog, a milestone, the 100th in the series promoting the book Go Lean…Caribbean. This book serves as a roadmap for the introduction and implementation of the technocratic Caribbean Union Trade Federation (CU). While the CU is NOT a sports promotion entity, it does present an important role for sports in the vision to make the Caribbean a better place to live, work and play. As an expression of this vision Page 81 states:
“a mission of the CU is to forge industries and economic drivers around the individual and group activities of sports and culture”.
The Go Lean vision is a confederation of the 30 member-states of the Caribbean forming a proxy organization to do the heavy-lighting of building, funding and maintaining sports venues. The strategy is for the CU to be the landlord, and super-regional regulatory agency, for sports leagues, federations and associations (amateur, collegiate, and professional). This strategy relates to the College World Series model. The CWS tournament opened this weekend (June 14/15) in Omaha, Nebraska USA; this is the 65th straight tournament in the same city. This is an anomaly for American sports, as every year most big sporting events (Super Bowl, US Open Golf, NCAA Final Four, BCS Football Championship) rotate/move to different cities. Consider 2014 thus far:
|Sport||2014 Host||2013 Host||2012 Host|
|Super Bowl||New York City||New Orleans, Louisiana||Indianapolis, Indiana|
|US Open Golf||Pinehurst, North Carolina||Ardmore (Philadelphia), Pennsylvania||San Francisco, California|
|NCAA Basketball Final Four||Dallas, Texas||Atlanta, Georgia||New Orleans, Louisiana|
|BCS College Football||Pasadena, California||Miami, Florida||New Orleans, Louisiana|
But since 1950, the 12-day College World Series, college baseball championship, has been held in the City of Omaha. It was held at Rosenblatt Stadium from 1950 through 2010; starting in 2011, it has been moved to the new ultra-modern TD Ameritrade Park downtown. The 2013 attendance of 341,483 belies the economic benefits.
These facts reinforce the marketing tag line of CWS Omaha, Inc., (a Nebraska technocracy):
History Happens Here.
The prime directives of the CU/Go Lean roadmap are described with these 3 statements:
- Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
- Establishment of a security apparatus to protect the resultant economic engines.
- Improve Caribbean governance to support these engines.
This roadmap commences with the recognition that genius qualifiers can be found in many fields of endeavor, including sports. The roadmap pronounces the need for the region to confederate in order to invest in the facilitations for the Caribbean sports genius to soar. These pronouncements are made in the Declaration of Interdependence, (Pages 13 & 14) as follows:
xxi. Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including … sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.
xxii. Whereas sports have been a source of great pride for the Caribbean region, the economic returns from these ventures have not been evenly distributed as in other societies. The Federation must therefore facilitate the eco-systems and vertical industries of sports as a business, recreation, national pastime and even sports tourism – modeling the Olympics.
All in all, the Go Lean book and accompanying blogs declare that the Caribbean needs to learn lessons from CWS-Omaha and other sporting venues/administrations. And thus this subject of the “business of sports” is a familiar topic for Go Lean blogs. The previous blogs as follows, and this one, constitutes 8 of the first 100 entries:
|a.||http://www.goleancaribbean.com/blog/?p=1214||The Art & Science of Temporary Stadiums – No White Elephants|
|b.||http://www.goleancaribbean.com/blog/?p=1148||Sports Bubble – Franchise values in basketball|
|c.||http://www.goleancaribbean.com/blog/?p=1020||Sports Revolutionary: Advocate Jeffrey Webb|
|d.||http://www.goleancaribbean.com/blog/?p=498||Book Review: ‘The Sports Gene’|
|e.||http://www.goleancaribbean.com/blog/?p=334||Bahamians Make Presence Felt In Libyan League|
|f.||http://www.goleancaribbean.com/blog/?p=318||Collegiate Sports in the Caribbean|
|g.||http://www.goleancaribbean.com/blog/?p=60||Could the Caribbean Host the Olympic Games?|
This Go Lean roadmap is committed to availing the economic opportunities of all the Caribbean athletic abilities. The book details these series of community ethos, strategies, tactics, implementations and advocacies designed to deliver regional solutions:
|Community Ethos – Return on Investments||Page 24|
|Community Ethos – Ways to Foster Genius||Page 27|
|Community Ethos – Ways to Impact the Greater Good||Page 37|
|Strategic – Staffing – Sporting Events at Fairgrounds||Page 55|
|Tactical – Fostering a Technocracy||Page 64|
|Tactical – Separation of Powers – Sports & Culture Administration||Page 81|
|Tactical – Separation of Powers – Fairgrounds Administration||Page 83|
|Implementation – Steps to Implement Self-Governing Entities||Page 105|
|Implementation – Ways to Deliver||Page 109|
|Planning – Ways to Make the Caribbean Better||Page 131|
|Advocacy – Ways to Grow the Economy||Page 151|
|Advocacy – Ways to Improve Local Government – Parks & Recreation||Page 169|
|Advocacy – Ways to Impact Events||Page 191|
|Advocacy – Ways to Promote Fairgrounds||Page 192|
|Advocacy – Ways to Improve Sports||Page 229|
|Advocacy – Ways to Impact Urban Living – Sports Leagues||Page 234|
The Go Lean roadmap encourages solid business plans to develop sports stadia and arenas at CU-owned fairgrounds. Where appropriate, there should be the deployment of temporary bleacher seats/grandstands and structures (think: golf tournaments and Beach Volleyball). There is an obvious economic impact from deployments of Sports Tourism in areas like jobs, ticket sales, hotel bookings and other community spin-off spending.
The following 8 teams in this year’s tournament are indicative of the need for hospitality as they are from cities all around the country:
|UC Irvine||Texas Tech|
There are obvious community benefits from this business model. In fact, the Go Lean roadmap anticipates 21,000 direct jobs at fairgrounds and sports enterprises throughout the region. This is not bad for lessons learned from the College World Series in Omaha.
Now is the time for all of the Caribbean, the people and governing institutions, to lean-in for the empowerments of the Caribbean Union Trade Federation, as prescribed by the Go Lean…Caribbean roadmap.